Your Trust, Guarded.

We built purehomey on a simple principle: a clean home shouldn’t come at the cost of your privacy. This policy outlines how we handle the personal data we collect through our website, scheduling system, and client communications. We treat your information with the same care we bring to every apartment we clean—precisely, respectfully, and with clear boundaries.

Our operations are based in Prague, Czechia, and we adhere to the principles of the EU General Data Protection Regulation (GDPR). Below, you’ll find a transparent breakdown of what we collect, why we need it, and how you can control it.

Quick Reference

For data requests or questions, contact us at [email protected]. We aim to respond within 72 hours.

A person working on a laptop in a tidy home environment

What We Collect & Why

  • Contact & Scheduling Details: Name, address, phone, and email are essential to schedule and complete your cleaning service. We need to know where you live and how to reach you.
  • Service Preferences & Notes: Notes about your home (e.g., "hardwood floors," "pets present") help us prepare our team and products appropriately, ensuring we care for your space correctly.
  • Payment Information: Processed securely by our payment partner. We do not store full credit card details on our servers.
  • Website Interaction Data: Basic analytics (pages visited, time on site) via cookies to improve our website's functionality. This data is anonymized and aggregated.
We never sell your personal data. We do not use your contact information for unsolicited marketing. Service reminders are transactional, not promotional.

Who We Share It With

Essential Service Partners

Payment processors and SMS providers. They are bound by their own strict privacy policies and only handle data necessary to perform their service.

Legal & Compliance

Only if required by law (e.g., a court order) or to protect the safety of our clients or team members.

Your Explicit Consent

We will never share your data with a third party for marketing purposes without your clear, prior consent.

Your Rights (GDPR)

You have the right to access, correct, or delete your personal data. You can also object to processing or request data portability. To exercise these rights, simply email us at [email protected] from the email address associated with your account.

Data Security & Retention

We implement technical and organizational measures to protect your data against unauthorized access, loss, or destruction. This includes encryption in transit and secure servers. However, no internet transmission is 100% secure, and we cannot guarantee absolute security.

We retain your personal data only as long as necessary to fulfill the purposes for which we collected it, including for the purposes of satisfying any legal, accounting, or reporting requirements. Typically, client account data is held for 5 years after your last service to allow for easy re-booking and reference, after which it is securely anonymized or deleted.

Cookies: A Necessary Choice

What We Optimize For

  • Functional site navigation
  • Remembering your scheduling preferences
  • Basic website analytics (anonymized)

What We Sacrifice

  • Personalized advertising
  • Tracking across other websites
  • Detailed user profiling

Your Control

A global cookie consent banner is presented on your first visit. You can manage or withdraw your consent at any time via your browser settings or our cookie preference center (link in the site footer).

Note: Essential cookies (e.g., for the booking form to function) cannot be disabled without affecting the service.

Policy Updates & Contact

We may update this privacy policy to reflect changes in our practices or legal requirements. The latest version will always be posted here, with the effective date clearly marked. Significant changes will be communicated via email or a notice on our website.

For all privacy-related inquiries, data requests, or concerns, please contact our Data Protection Lead directly.

Email: [email protected]

Address: Italská 786/30, 120 00 Praha 2, Czechia

Phone: +420 226 202 455

A Clean Home, A Clear Promise

Your privacy isn't an afterthought; it's the foundation of the trust we build with every client. We are committed to transparency and responsible stewardship of your information, allowing you to focus on enjoying a perfectly clean space.

Contact Us with Questions
A serene, clean living room interior